Terms of Service

Effective Date: 7/22/2026
Last Updated: 7/22/2026
Version: 2026-07-22

1. Agreement to These Terms

These Terms of Service (“Terms”) are a binding agreement between you and Because Love LLC (“Because Love,” “we,” “us”) governing your use of the Because Love mobile application and related services (the “Service”).

By tapping “Continue” on the welcome screen, creating an account, or using the Service, you agree to these Terms and our Privacy Policy. If you do not agree, do not use the Service.

PLEASE READ SECTION 14 CAREFULLY. IT CONTAINS AN ARBITRATION AGREEMENT AND CLASS ACTION WAIVER THAT AFFECT YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO GO TO COURT AND TO PARTICIPATE IN A CLASS ACTION. YOU MAY OPT OUT WITHIN 30 DAYS — SEE SECTION 14.7.

You must be at least sixteen (16) years old to use the Service. Certain features — including the face-replacement and image-generation features — require you to be at least eighteen (18); those features are gated separately in the App.

2. The Service

Because Love provides tools for visualization, affirmation, and personal-growth practice, including generated affirmations and imagery, guided audio, journaling, wallpapers, and a community social feed where you may share wins, gratitudes, journal entries, images, and short videos with other users. Features may change, be added, or be removed at any time.

3. Not Medical, Psychological, or Professional Advice

The Service is for inspiration, motivation, and entertainment only. It is not medical care, mental health treatment, therapy, counseling, or professional advice of any kind, and no content in the Service — including affirmations, audio, or generated imagery — is a substitute for advice from a qualified professional. We make no claims that visualization, affirmations, or any practice offered in the Service will produce any particular outcome, including health, financial, or relationship outcomes.

If you are experiencing a mental health crisis or thoughts of self-harm, do not rely on the Service. Contact emergency services or a crisis line (in the US, call or text 988).

4. Your Account

You are responsible for activity on your account and for keeping your device secure. Accounts are created anonymously or via email; if you lose access to your device without linking a recovery method, we may be unable to restore your data.

5. Subscriptions and Payment

  • Certain features require a paid subscription, billed through Apple App Store / Google Play.
  • Prices, tiers, and included features are shown in-app at purchase.
  • Subscriptions renew automatically until cancelled. Cancel any time through your app store account settings or in-app portal; cancellation takes effect at the end of the current billing period.
  • Refunds for purchases made through the Apple App Store or Google Play are governed by that store’s refund policies and are generally handled by the store, not by us. For purchases made directly through us via Stripe, payments are non-refundable except where required by law.
  • We may change prices with notice; changes apply from your next renewal.
  • Usage-based limits (e.g., number of image generations) are described in-app and may be adjusted.

6. Your Content

“Your Content” means anything you submit to the Service: photos, journal entries, prompts, audio, video, and posts to the community feed.

You own Your Content. You grant us a limited, worldwide, non-exclusive, royalty-free license to host, store, process, reproduce, and display Your Content solely to operate, provide, and improve the Service — for example, transmitting your photo to our image-processing provider to fulfill your generation request, or displaying your feed post to other users. This license ends when you delete the content or your account, except (a) content you shared publicly that others have re-shared, and (b) residual copies in backups, which are purged on our backup cycle.

We do not use Your Content to train AI models, and we do not sell it.

Feed content license. When you share content to the public community social feed — including wins, gratitudes, journal entries, images, and short videos — you grant us and other users the right to view, and play that content within the Service. You choose what to publish; content you publish to the feed is visible to other users and is no longer private.

Publishing personal or health-related content is your choice. Wins, gratitudes, journal entries, and videos you publish to the feed may reveal personal, emotional, or health-related information about you. If you choose to publish such content, you are making it visible to others and, where applicable law treats it as consumer health data, consenting to that disclosure. Do not publish anything you are not comfortable making public. Journal entries and other content are private by default and are shared only if you affirmatively publish them.

Journal entries you do not publish are private to you and are never shared with other users or used for advertising.

7. Content Warranties (Read This Before Uploading)

By submitting Your Content, you represent and warrant that:

  • You own it or have all rights necessary to grant the licenses above;
  • It does not infringe any third party’s copyright, trademark, right of publicity, privacy, or other rights — this includes audio and video: any music, audio track, or footage in a short video you post must be your own or properly licensed for this use. Music licensed to another platform (e.g., a track from TikTok’s or Instagram’s in-app music library) is NOT licensed for upload here, and background music in a video you record may still be infringing;
  • Any short video you post does not depict other identifiable people without their consent, and does not capture others in a manner that violates their privacy or publicity rights;
  • Any photo of a person that you upload for face-replacement or image generation is a photo of you, and you are at least eighteen (18) years of age. Uploading photos of other people for these features is prohibited — biometric-privacy laws require consent from the person depicted, which our consent process collects only from you;
  • It complies with §8 below.

You are solely responsible for Your Content. We may remove any content that we reasonably believe violates these Terms, without notice.

8. Acceptable Use

You agree not to:

  • Upload content that is unlawful, infringing, harassing, hateful, or sexually explicit, or that depicts minors in any inappropriate manner;
  • Use the face-replacement or image-generation features to create deceptive depictions of real people, non-consensual intimate imagery, or content intended to defame or impersonate;
  • Attempt to reverse engineer the Service, circumvent usage limits, scrape content, or interfere with the Service’s operation;
  • Use the Service to violate any law, including privacy and publicity laws;
  • Resell or commercially exploit the Service or its content except as we expressly permit.

We may suspend or terminate accounts for violations.

We respect intellectual property rights and respond to notices under the Digital Millennium Copyright Act.

To report infringement, send a notice containing the elements required by 17 U.S.C. §512(c)(3) to our designated agent:

Bryan Mincey 1317 Edgewater Drive Orlando, FL 32804

We will remove or disable access to material identified in valid notices, notify the uploader, and accept counter-notices as provided by law. We terminate the accounts of repeat infringers.

10. Generated Content

Imagery and text produced by the Service’s AI features (“Generated Content”) is provided to you for personal use. Subject to your compliance with these Terms and our providers’ terms, we assign to you our rights, if any, in Generated Content created from your inputs. Generated Content is produced by machine-learning systems and may be inaccurate, unexpected, or similar to content generated for others; you are responsible for how you use it.

11. Third-Party Services

The Service relies on third-party providers (including image-processing, hosting, and payment providers) acting on our instructions. Their processing of your data is described in our Privacy Policy (including its Section 16 on biometric data) and our Consumer Health Data Privacy Policy. Consents required by biometric or health-data laws are obtained separately in-app and are not granted by accepting these Terms.

12. Disclaimers

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR THAT DATA (INCLUDING JOURNAL ENTRIES) WILL NEVER BE LOST. Some jurisdictions do not allow certain warranty disclaimers; in those places, these disclaimers apply to the fullest extent permitted.

13. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY LAW: (a) WE ARE NOT LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, DATA, OR GOODWILL; AND (b) OUR TOTAL LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICE IS LIMITED TO THE GREATER OF (i) THE AMOUNT YOU PAID US IN THE 12 MONTHS BEFORE THE CLAIM AROSE OR (ii) $100. Nothing in these Terms limits liability that cannot be limited by law.

14. Dispute Resolution — Arbitration Agreement and Class Action Waiver

14.1 Informal Resolution First (Required)

Before filing any arbitration or court claim, you and we agree to try to resolve the dispute informally. The party raising the dispute must send a written notice describing the claim and the relief sought — to for notices to us, and by in-app notification (or, if you have linked an email to your account, by email) for notices to you. Both parties agree to negotiate in good faith for 60 days from receipt. This is a condition precedent to arbitration; any statute of limitations is tolled during this period.

14.2 Agreement to Arbitrate

If not resolved informally, any dispute arising out of or relating to these Terms or the Service will be resolved by binding individual arbitration administered by AAA under its Consumer Arbitration Rules, rather than in court, except that either party may (a) bring an individual claim in small claims court, and (b) seek injunctive relief in court for infringement or misuse of intellectual property. The Federal Arbitration Act governs this section.

14.3 Class Action Waiver

You and we each waive the right to bring or participate in any class, collective, consolidated, or representative action, and the right to a jury trial. The arbitrator may award relief only to the individual party and only as necessary to resolve that party’s claim. If this waiver is found unenforceable as to a particular claim, that claim (and only that claim) shall proceed in court, and the waiver applies to all remaining claims.

14.4 Mass Arbitration / Batching

If 25 or more similar arbitration demands are filed by or with the assistance of the same or coordinated counsel, the parties agree the demands will be resolved in staged proceedings: 16 bellwether cases arbitrated first (8 selected by each side), with remaining demands held in abeyance — and filing fees for held demands deferred — until the bellwethers conclude, followed by a mandatory global mediation before further batches proceed. A demand is not deemed filed, and no fees accrue, until permitted to proceed under this section. Any statute of limitations is tolled for demands held in abeyance.

14.5 Fees and Venue

Arbitration will be conducted in English, by videoconference or, if an in-person hearing is required, in the county where you live. Payment of filing and arbitrator fees is governed by the administrator’s consumer rules; we will pay fees the rules assign to us, and if the arbitrator finds your claim was not frivolous, we will reimburse your share of the filing fee.

14.6 Exceptions Required by Law

This section does not waive rights that cannot be waived, including your right to file complaints with government agencies (such as a state Attorney General) or, where applicable law so provides, to seek public injunctive relief in court.

14.7 Your Right to Opt Out

You may opt out of this arbitration agreement and class action waiver by emailing with your account identifier and a clear statement that you opt out, within 30 days of first accepting these Terms. Opting out does not affect any other provision of these Terms.

14.8 Severability

If any part of §14 other than the class action waiver (§14.3) is found unenforceable, the remainder of §14 still applies.

15. Indemnification

To the fullest extent permitted by law, you agree to indemnify and hold harmless Because Love and its officers, employees, and agents from claims, damages, and reasonable attorneys’ fees arising out of (a) Your Content, including any claim that it infringes or misappropriates another’s rights; (b) your violation of these Terms; or (c) your violation of any law or the rights of any third party in connection with the Service. This does not apply to the extent a claim arises from our own breach of these Terms.

16. Apple App Store Terms

If you access the Service on an Apple device, the following apply: these Terms are between you and us, not Apple; Apple has no obligation to provide maintenance or support for the Service; Apple has no warranty obligation except, where applicable, refunding the purchase price; Apple is not responsible for addressing any claims relating to the Service, including product liability, legal or regulatory compliance, and consumer protection claims; Apple is not responsible for third-party intellectual property claims; you represent that you are not located in a country subject to a U.S. government embargo and are not on any U.S. government prohibited-parties list; and Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you. ## 17. Notice to California Users

Under California Civil Code §1789.3, California users are entitled to the following: the Service is provided by Because Love, LLC, 1317 Edgewater Dr #3776, Orlando, FL 32804. Complaints may be directed to or to the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs, 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834, or by telephone at (800) 952-5210.

18. Termination

You may stop using the Service and delete your account at any time in Settings → Account → Delete]`. We may suspend or terminate your access for violation of these Terms or where required by law. Sections that by their nature survive (including §§3, 6 (as to prior licenses), 12, 13, 14, 15, 19) survive termination.

19. Governing Law

These Terms are governed by the laws of Florida, without regard to conflict-of-law rules, except that the Federal Arbitration Act governs §14. Where §14 does not apply, courts located in Orange County, Florida have exclusive jurisdiction.

20. Changes to These Terms

We may update these Terms.

Non-material changes — corrections, clarifications, updated contact details, and changes that are more favorable to you — take effect upon posting.

Material changes — including any change to §14 (arbitration), §5 (fees and billing), §6 (content licenses), §13 (liability), or §15 (indemnification) — take effect only after we give you conspicuous in-app notice and you accept the updated Terms. Continued use alone will not be treated as acceptance of a material change, and a material change does not apply to any dispute that arose before you accepted it. If you do not accept, you may continue under the prior version until you stop using the Service or we terminate it under §18.

These Terms and our Privacy Policy are presented and accepted together; a single acceptance covers both. Consents required by biometric or health-data laws are obtained separately (§11) and are never given by accepting these Terms.

Each version is archived and identified by version number and effective date.

21. Miscellaneous

These Terms, together with the policies they reference, are the entire agreement between you and us regarding the Service. If you send us feedback or suggestions, we may use them without restriction or compensation. If any provision is found unenforceable, the rest remain in effect. Our failure to enforce a provision is not a waiver. You may not assign these Terms; we may assign them in connection with a merger, acquisition, or sale of assets.

22. Contact

Because Love
1317 Edgewater Dr #3776
Orlando, FL 32804

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